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Advancing the Standard of Care

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Care Setting

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Eliminating Preventable Pressure Injuries

November 5, 2025

Eliminating Preventable Pressure Injuries Is Possible - and Proven At Bruin Biometrics, we are dedicated to eliminating preventable pressure injuries from modern healthcare. These injuries are not inevitable - they are measurable, predictable, and preventable when nurses have the right data. Can Hospitals Really Reach Zero Preventable Pressure Injuries? Yes! Leading healthcare systems have already…

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Bruin Biometrics Announces PIPPA To Integrate NPIAP’s SPIPP Checklist 2.0

November 1, 2025

Martin Burns, CEO of Bruin Biometrics announces its PIPPA (Pressure Injury Prevention Personal Assistant), will now integrate NPIAPs Standardized Pressure Injury Prevention Protocol (SPIPP) checklist 2.0. "We are thrilled to introduce PIPPA, a game-changing platform that embodies our commitment to patient safety and innovative healthcare solutions," said Martin "The integration of the NPIAP’s SPIPP checklist into…

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Bruin Biometrics, announces a new program to support their customers to obtain reimbursement for pressure injuries identified as Present on Admission (POA).

October 16, 2025

"If hospitals are not scanning, they are not being paid for pressure injury prevention and management care they are diligently providing. Even moderate sized systems are foregoing millions of dollars of reimbursement every year." Martin Burns, CEO of Bruin Biometrics Bruin Biometrics, announces a new program to support their customers to obtain reimbursement for pressure…

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Listen to Martin Burns latest podcast on helping to prevent pressure injuries across all skin tones

August 12, 2025

Martin was recently a guest with Ira S. Pastor on Progress, Potential, and Possibilities to discuss the critical role of early detection and prevention in the fight against Pressure Injuries, which are also known as pressure ulcers and bed sores. A great conversation and a real pleasure to share what we are building at Bruin…

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Meet Vignesh Iyer and learn more about his passion for the Bruin Biometrics vision

August 6, 2025

Recently, we announced the promotion of Vignesh Iyer to Senior Vice President to lead a unified strategic portfolio including Medical, Regulatory, and Quality Affairs – reflecting our commitment to advancing innovation in pressure injury prevention. Click here to hear directly from Vignesh on his new role and his passion for the Bruin Biometrics vision of…

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Under the Skin with Martin Burns, CEO Bruin Biometrics

July 31, 2025

This podcast describes how Martin is leading the charge to bring pressure injury ( also known as bedsores or pressure ulcers) prevention into the 21st century. Pressure Injuries are mostly preventable yet remain one of the most under-discussed threats in hospitals today, especially among patients with darker skin tones who are often overlooked by traditional…

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Handheld Diagnostics: A Resurging Category That is Here to Stay | Med Tech Insight

June 30, 2025

Martin Burns, CEO of Bruin Biometrics, talks to Barnaby Pickering at Med Tech Insight about how Handheld diagnostics are more powerful, accessible and clinically relevant than ever. Barnaby spoke to Bruin Biometrics to learn how we work and discuss our commercial models. Martin described how pressure injuries have no place in modern healthcare and the…

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Medtech Gurus Podcast, “The Invisible Epidemic: Fighting Pressure Injuries with Precision”

June 13, 2025

Listen as Martin Burns, CEO of Bruin Biometrics, discusses his mission to reimagine pressure injury prevention through biology-based strategies and AI-driven insights. In this Med Tech Guru episode, they dive into: Why prevention still struggles to gain traction in a treatment-focused system The five-step “Formulas” strategy that are propelling Bruin Biometrics toward becoming the new…